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Beginning in 2007, cheap nike air max shoes will gradually channel change, the introduction of franchising model, stationed in famous department stores, and through the children's shoe stores, children's clothing shops, shoe and dress integrated shop and so join operation, enriches the Terminal format. In recent years, Nike speed of terminal expansion at the same time, also on single store profitability improvement, from a terminal specifications to the Nike products on display, the image of shopping guide training, the implementation of a standardized, standardized management, build an efficient, high quality terminal network.

"nike air max shoes 2012 channels industry State relative rich, street edge shop, and shop in the shop, and Mall shop, and large commercial super counters, regardless of is to which a channels mainly, as long as do has its sales and scale benefits are is considerable, in promoting Nike monopoly system upgrade process in the, must according to Nike brand positioning and development stage planning good with match of Terminal industry state mode, set has main channels, again gradually co-opted supernumerary pipeline, cannot only see eyes of interests, and reluctant rectification. "Nike brand manager, says Wei Huang.

"Channel to match the nike air max 2012 brand positioning, need to reconcile interests of Nike Corporation, agents or branches, dealers, all three work together, under strict planning and firm Nike on channel model based on the establishment, promotion. If you are missing a strict planning and steadfast implementation, Nike brand can not feel the market restructuring. "Wei Huang recommendations road.

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