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However, this does not mean the end of the Olympic Games marketing ", but after the Olympic Games marketing" phase of the open. In the era after the Olympic Games,http://www.cheapfashionshoessale.com/ nike air max enterprise how to take that, what marketing strategy, but also can bring the effect how? This period guests will discuss. After the Olympics, to sponsor the Nike enterprise, how to keep enterprise Nike exposure, the influence of the expansion of enterprises?

Major sports events can break the cultural, geographical constraints, attracting countless nike air max 2012 consumer attention, but, we cannot regard the Olympics as a simple marketing events, don't expect to sponsor the one or two Olympic Games can quickly become global Nike brand. Nike Olympic marketing is not short-term behavior, but a long-term, systematic project; need to persevere in the spiritual and visionary strategic action.

For nike air max shoes 2012 brands, as long as the choice of the Olympic marketing, in the era after the Olympic Games, also need to adhere to the sports marketing strategy, or before all input will "play ducks and drakes". For example, Nike sponsored several Olympic Games, only today's Nike brand awareness, Coca Cola, has been sponsoring the Olympic Games in 80 years.